About Us

yellow diamond shape

What Once Was An Exception Is Quickly Becoming The Rule!

In 2011 some of the first silicone earring backs were sent to Simply Perfect Jewelry, our CZ Stud division. Seizing the opportunity I offered them to a 200 store retail customer to whom I was shipping a large order. They agreed to try the new earring backs.

The feedback was amazing ! The consumer loved the secure fit and soft texture to the ear lobe. Buyers/Merchandisers loved the lower cost and reduction of lost earring backs. With this great feedback I quickly designed new models for push-ons, screwbacks and thicker post openings.

We now have customers around the world including Canada, Italy, Spain, Mexico, Israel, England and Hong Kong with more countries coming on board.

We now have extensive inventory in 10kt-14kt-18kt-SS 925 in Yellow-White-Rose gold.